"A few years into the AI boom, it's clear that designers can rely on AI for some things. It can automate tedious tasks in Photoshop that once took up precious time. It can generate images on command (quality be damned!). It can schedule a meeting, respond to an email, and take notes on a Zoom call. But for all the hype, we know that AI isn't a silver bullet for the real problems creatives face."
"Far from it. So we wondered: When it comes to design and creative work, in a blue-sky scenario, what do today's design leaders wish AI would actually take care of for them? We asked nine great designers that very question, and got back some interesting answers. The application deadline for Fast Company's Most Innovative Companies Awards is this Friday, October 3, at 11:59 p.m. PT. Apply today."
AI automates many routine tasks for designers, including tedious Photoshop operations, on-demand image generation, meeting scheduling, email responses, and Zoom note-taking. Significant hype contrasts with AI's inability to solve core creative problems or replace strategic design judgment. Design leaders prioritize AI that absorbs low-value, repetitive, and production work to protect time for ideation, user research interpretation, and strategy. Desired capabilities include synthesizing research findings, managing project logistics, consolidating feedback, and reliably producing high-quality assets aligned with creative intent. Reliable, high-fidelity automation would shift designer effort toward conceptual and strategic activities that require human nuance.
Read at Fast Company
Unable to calculate read time
Collection
[
|
...
]