
"A mix of private strategic investors, headed by the former CEO of Crankbrothers, Gaspare Licata, has officially taken a controlling interest in Extreme Racing Shox (EXT), the Italian manufacturer specializing in high-performance suspension for MTB and motorsports. This investment aims to strengthen collaboration among existing shareholders, enable EXT to further develop its engineering expertise, and uphold its longstanding legacy in the space."
"The passing of EXT founder and technical director Franco Fratton in April 2025 left the community and company with a massive hole. Under Fratton's guidance, EXT built its reputation on meticulous engineering detail, elite-level performance, and a personal touch rarely seen in the industry. These factors earned EXT acclaim and respect from riders worldwide. Former owner Katia Persico determined that new investment and an experienced leadership team were needed to continue the EXT legacy."
""After Franco's passing, it became clear the company needed partners who understood both our values and the technical depth of the brand," says Katia Persico. "While larger companies expressed interest, what mattered most to me was preserving EXT's technical excellence and relationship-driven approach. Gaspare and his team share that philosophy, which is why this partnership made sense.""
A mix of private strategic investors led by former Crankbrothers CEO Gaspare Licata has taken a controlling interest in Extreme Racing Shox (EXT), an Italian maker of high-performance suspension for MTB and motorsports. The investment is intended to strengthen collaboration among shareholders, expand EXT's engineering capabilities, and preserve the company's legacy. EXT founder and technical director Franco Fratton died in April 2025, leaving a leadership gap and a reputation built on meticulous engineering, elite performance, and a personal touch. Former owner Katia Persico sought experienced leadership and aligned partners to continue the brand. Licata aims to grow the company while maintaining craftsmanship, authenticity, and Fratton's technical ethos.
#private-strategic-investment #mountain-bike-suspension-ext #corporate-succession-and-legacy #engineering-and-manufacturing-expertise
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