"Evoke who owns William Hill is considering a sale after they launched a review following Rachel Reeves Autumn Budget which made changes to hike gambling taxes. Evoke also owns 888 and their directors are conducting a review of options "including but not limited to a potential sale of the group." They added there could be a sale of their assets which could be an option and the potential sale comes after the Chancellor raised taxes."
"Reeves raised gambling taxes from 21% to 40% from April 2026 and there will also be a new online sports betting duty of 25%, horse racing will be exempt. Morgan Stanley and Rothschild have been hired to oversee the review, bosses said there is "no certainty" a deal could happen."
Evoke, owner of William Hill and 888, has launched a strategic review of options that could include a sale of the group or sale of individual assets. The review follows changes in the Autumn Budget that increased gambling duties and introduces a new online sports betting duty. The main rate on gambling will rise from 21% to 40% from April 2026, while a 25% duty will apply to online sports bets and horse racing will be exempt. Morgan Stanley and Rothschild have been appointed to oversee the review, and the company said there is no certainty a transaction will occur.
Read at London Business News | Londonlovesbusiness.com
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