Starbucks closes San Jose stores as competitor moves in - San Jose Spotlight
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Starbucks closes San Jose stores as competitor moves in - San Jose Spotlight
"Four Starbucks locations in San Jose have closed, following the company announcing it would shutter 1% of its stores across North America. Two other locations in Mountain View and one each in Cupertino, Santa Clara and Milpitas have also closed. The company laid off 900 corporate, non-retail employees and has 18,300 stores left across the U.S. and Canada. It's unclear how many retail workers have been affected by the closures."
"Meanwhile, Dutch Bros, a drive-thru coffee shop chain, has submitted a proposal to bring its colorful refreshers and sugary coffee drinks to 2624 S. Bascom Ave. in San Jose near one of the closed Starbucks locations. A Dutch Bros location recently opened in Gilroy, with the proposed 2,536-square-foot San Jose location still under review. The company has more than 1,000 locations across 19 states, including more than 200 in California."
Multiple Starbucks locations in and around San Jose have closed as part of a North America reduction of about 1% of stores, and the company laid off 900 corporate, non-retail employees while retaining roughly 18,300 U.S. and Canadian stores. Sales in North America declined 2% from the prior quarter, driven by fewer drink orders, and Starbucks plans renovations and expansion next year. Dutch Bros has proposed a 2,536-square-foot drive-thru location at 2624 S. Bascom Ave. in San Jose near a closed Starbucks, joining over 1,000 locations across 19 states. Local transfers and severance were offered to employees.
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