"Threads is nearing X in mobile user numbers, according to data from Similarweb, a leading web analytics firm. The Twitter alternative from Meta is reportedly growing steadily and appears to be drawing users away from Elon Musk's platform. A chart shared by Similarweb shows Threads steadily increasing its daily active users on both iOS and Android. The data suggests Threads has reached parity with X - around 130 million daily active users - and is on track to surpass it globally within days."
"It's worth noting, however, that X still far surpassed Threads in web traffic, according to Similarweb. All that data tracks, especially considering a significant portion of Threads traffic likely comes from users clicking through via the Instagram app. Being embedded within Meta's broader ecosystem has clearly been a powerful - if unsurprising - growth driver. In August, Threads announced that it reached 400 million monthly active users."
Threads is nearing X in mobile user numbers, with Similarweb data showing steady growth and increasing daily active users on both iOS and Android. The platform has reportedly reached parity with X at around 130 million daily active users and appears on track to surpass it globally within days. Threads benefits from integration within Instagram and Meta's broader ecosystem, likely driving significant traffic through click-throughs from the Instagram app. Threads announced 400 million monthly active users in August. X continues to dominate web traffic and desktop use, reflecting its long-established presence in users' daily web habits.
Read at Mashable
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