"When heritage and haute couture collide, the result is something transcendent - and that's exactly what Johnnie Walker Vault and Olivier Rousteing deliver with their newest collaboration, The Couture Blend. The release marks the second chapter in the evolving partnership between the legendary Scotch house and the Balmain creative director, blending Rousteing's avant-garde vision with Johnnie Walker's mastery of craft. Together, they've created not just a whisky, but an experience - a statement piece that redefines what luxury in spirits can mean in 2025."
"Hidden deep beneath Edinburgh's Princes Street lies the Johnnie Walker Vault, a creative "atelier" reserved for experimentation and excellence - the birthplace of The Couture Blend. This secretive vault serves as a modern-day laboratory of flavor, where Scotch-making's most innovative minds, led by Master Blender Dr. Emma Walker, explore the boundaries of tradition. It's also a stage for cultural collaboration, inviting icons like Olivier Rousteing to reinterpret what Scotch can represent in today's creative landscape."
Johnnie Walker Vault partnered with Olivier Rousteing to create The Couture Blend, a second chapter in their evolving collaboration that fuses Balmain's avant-garde vision with Scotch-making expertise. The whisky was developed beneath Edinburgh's Princes Street in the Johnnie Walker Vault, an atelier led by Master Blender Dr. Emma Walker that functions as a laboratory for experimental flavor and cultural collaboration. The Couture Blend comprises ten whiskies selected from over 500 rare expressions, combining archival stocks and innovative distillations. The release emphasizes balance between heritage and modernity, minimalism and opulence, and expresses themes of progress, resilience, and artistry through both liquid and design.
Read at stupidDOPE | Est. 2008
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