ScarJo's Side Part & Voluminous Blowout Are Serving '90s-Era Cindy Crawford
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ScarJo's Side Part & Voluminous Blowout Are Serving '90s-Era Cindy Crawford
"While promoting her directorial debut Eleanor the Great, Johansson wore a '90s-style blowout, styled with a dramatic side part that was so deep, it swept over one eye. Think Cindy Crawford in her Pepsi ad days - a flipped-over bang with lots of volume at the root and loose roller curls toward the bottom. The color added to the vintage starlet effect."
"Johansson isn't the only one signaling the side part's comeback. Hair parts have long doubled as generational markers. In the early 2020s, there was nothing more Millennial than a side part (well, except skinny jeans and the laughing-crying emoji). When Gen Z took over TikTok, the #MiddlePartChallenge went viral - and just like that, side parts became cheugy. In 2025, however, the tides have turned."
Scarlett Johansson appeared in New York City with a honey-blonde blowout featuring an extreme, '90s-style deep side part that swept over one eye. The look combined volume at the root, flipped-over bangs, loose roller curls, and caramel roots that melted into rich blonde lengths with cool-toned money pieces framing the face. The styling marked a softer spin on a classic bombshell blonde and diverged from sleek middle-part waves. Side parts are resurging across generations, with celebrities like Addison Rae, Sabrina Carpenter, Emily Ratajkowski, and Kylie Jenner adopting off-center or clipped-back variations, signaling a renewed mainstream embrace of side parts in 2025.
Read at Bustle
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