The "It" Sweater for Fall Is J.Crew's Iconic Rollback

"Thanks to a savvy ad campaign and a bit of buzz, J.Crew's iconic Rollneck sweater is suddenly everywhere. The style was released in 1988, but for 2025, J.Crew brought together a group of eternally cool new starslike Benito Skinner, Dominic Sessa, and Rome Flynnto help reintroduce its signature look. Our conclusion: we need it in every color."

""The Rollneck is an icon of our brand: it's a timeless piece that represents classic American style, but is diverse enough to be worn and styled in so many different ways," J.Crew CMO Julia Collier said in a press release. "We wanted to celebrate that through this cast of characters who individually represent the many facets of our heritage: classic, prep, country, collegiate, and are redefining what those things mean to a new generation of Americans.""

"The Rollneck itself is the epitome of relaxed. Its distinctive rolled neckline lands somewhere between a turtleneck and a mockneck. Functionally, it's more akin to a mockneck. It's not great for layering over polos or button-ups, but it's great for layering under something heavier like a peacoat, a waxed trucker, a chore coat, or some such fall jacket"

"Pair it with literally any pants in your closet (though a big, preppy chino works) a trusty loafer or a beat-em-up boot, and you're good to go for pretty much any occasion."

J.Crew's Rollneck sweater, originally released in 1988, has reemerged as a 2025 wardrobe staple after a targeted ad campaign and renewed consumer buzz. The relaunch features contemporary talents such as Benito Skinner, Dominic Sessa, and Rome Flynn to showcase the sweater's range. The Rollneck features a distinctive rolled neckline between a turtleneck and mockneck and functions more like a mockneck. Styling recommendations include layering it under heavier outerwear—peacoats, waxed truckers, or chore coats—and pairing it with chinos, loafers, or rugged boots. The sweater is available in nine men's colorways, including earth tones and vintage horizontal stripes.

Read at www.esquire.com