Chemena Kamali revitalized Chloé as creative director, leading to a resurgence in boho chic trends among A-list celebrities like Sydney Sweeney and Jennifer Lopez. This revival began with her debut collection at Paris Fashion Week for Fall/Winter 2024. The reimagined Chloé Bracelet, which blends fashion and function, connects to its historical roots from Phoebe Philo's era. The newer design features a larger metal ring and a polished finish, keeping in mind modern aesthetics while honoring Chloé's iconic legacy.
Chemena Kamali was appointed as the creative director of Chloé in October 2023, reviving the brand’s popularity and leading a boho-chic revival among celebrities.
The reimagined Chloé Bracelet, a crescent-shaped bag accented with coiled hardware, showcases Kamali's design prowess and honors the original from Phoebe Philo's era.
Kamali's debut collection at Paris Fashion Week marked a significant return to Chloé's It girl status, embraced by notable figures like Sydney Sweeney and Jennifer Lopez.
The new Chloé Bracelet features a polished finish and larger metal ring, differentiating it from the original model that gained fame in the early 2000s.
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