""When 'Toy Story' came out [in 1995], we thought, 'How long have we got?' But we've managed to survive CGI," Park told Radio Times, as spotted by GamesRadar. "In fact, there's been a resurgence of interest over the years in our stop-motion animation. We use CGI as well, but AI is a whole new thing." "Obviously a lot of people will be fearing for their jobs,""
""We want to embrace the technology and find in what ways it's going to be useful to us, maybe to do animation a bit quicker, but we're going to be very cautious not to lose our values." "The clay is our USP [unique selling point]," he said, "and we pride ourselves in that. Authenticity is the most important thing. It's where the charm is.""
Aardman plans to embrace AI cautiously, exploring ways to speed animation without sacrificing core values and handcrafted techniques. The studio has navigated past technological shifts, including CGI, and notes a resurgence of interest in stop-motion. AI is seen as a fundamentally new tool with potential to increase efficiency, but also to threaten jobs and originality. Clay remains the studio's unique selling point and authenticity is central to its charm. The creative community remains divided over AI due to concerns about job loss, stolen work, and impacts on creativity.
Read at Futurism
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