"Sundance is over. Well, not quite. The Sundance we all know, with Robert Redford as its head and Park City, Utah, as its location, is over. The festival's beloved founder died last year months after the festival also opted for a move to Boulder, Colorado. But on the alarmingly snow-light ground, there was also chatter about what would become of Sundance as a whole, once the shining beacon of American independent cinema, after it entered a new phase."
"as well as a generation of film-makers raised on these films trying a little too hard to conjure the same magic. Attenders, and attention-hungry critics with X or Letterboxd followings, have tried to force this in recent years, often at a high enough volume to convince studios, or increasingly streamers, to bite, but when viewed without all that altitude, hits have turned to misses."
Robert Redford's death and the festival's move to Boulder, Colorado, have prompted questions about Sundance's identity and future. The festival faces an uncertain role amid light snowfall and shifting industry dynamics. Independent filmmaking is arguably easier to produce now, including via AI-assisted methods, but securing distribution and sales has become harder. Sundance's historical trajectory—premiere buzz, fierce auctions, theatrical sleeper hits, and award recognition—has become more difficult to achieve. A generation of filmmakers attempts to emulate past Sundance successes while attention-driven hype and streamer interest sometimes convert potential hits into misses.
Read at www.theguardian.com
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