"However, as any extreme couponer or budget-conscious shopper would know, your items don't always ring up at the low price you expected. It can be frustrating, but that's why Kroger's 'Make It Right' policy exists. Essentially, under the policy, employees at Kroger locations (and sister stores like Fry's or Ralphs) can make small price adjustments at the register. That means they can honor the advertised sales price for your items, even if it didn't ring up that way."
"According to a Kroger employee forum, the policy can manifest in different ways as well. One cashier said it could apply to a situation where, if a Kroger item was out of stock, a higher-value, name-brand product could be substituted at the same price as the Kroger item. A separate forum also mentions something called the 'Scan Right Guarantee'. Under this related policy, if an item rings up at a higher price than advertised, you can get the first one for free. Or, if it costs more than $5, you get a $5 discount on your overall bill."
"It's important to be mindful of prices when shopping at Kroger and to take advantage of the 'Make It Right' policy, or you may be overcharged. It happens more often than you may think. The store has a reputation for price-labeling errors, and these issues were recently brought to light thanks to a 2025 investigation conducted by Consumer Reports and other news organizations. After a month of secret shopping at Kroger and its affiliates - like Harris Teeter and Fred Meyer"
Kroger employees can make on-the-spot price adjustments under the Make It Right policy to honor advertised sale prices when items ring up incorrectly. The policy can permit substituting a higher-value name-brand product at the Kroger item price when the store item is out of stock. The related Scan Right Guarantee offers the first mispriced item for free or a $5 discount if the item costs more than $5. Kroger has a history of price-labeling errors and faced a 2025 investigation involving secret shopping at Kroger and affiliates such as Harris Teeter and Fred Meyer.
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