Operation Bluebird wants to reclaim Twitter's 'abandoned' trademarks for a new social network
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Operation Bluebird wants to reclaim Twitter's 'abandoned' trademarks for a new social network
"A startup called Operation Bluebird is trying to reclaim Twitter's branding, as reported earlier by Ars Technica and Reuters. Last week, Operation Bluebird filed a petition that asks the US Patent and Trademark Office (USPTO) to cancel X Corp.'s ownership of the "Twitter" and "Tweet" trademarks, claiming they've been "abandoned" by the Elon Musk-owned company. Operation Bluebird is led by founder Michael Peroff, an Illinois trademark and brand protection attorney, along with Stephen Coates,"
""We have built a social platform that will look familiar to those that used legacy Twitter, but with new tools that provide a safer experience and empower the user to decide what types of content they engage in," Coates tells The Verge. A post on Operation Bluebird's LinkedIn page suggests the startup would use AI for fact-checking and mode"
"Last week, Operation Bluebird filed a petition that asks the US Patent and Trademark Office (USPTO) to cancel X Corp.'s ownership of the "Twitter" and "Tweet" trademarks, claiming they've been "abandoned" by the Elon Musk-owned company."
Operation Bluebird filed a petition with the US Patent and Trademark Office seeking cancellation of X Corp.'s 'Twitter' and 'Tweet' trademarks on grounds of abandonment. The startup is led by trademark attorneys Michael Peroff and Stephen Coates, the latter of whom previously worked on Twitter's trademark and domain strategy. Operation Bluebird also applied to register 'Twitter' for use with a new social platform called Twitter.new. The startup plans a platform similar to legacy Twitter that emphasizes safer experiences and user control. A LinkedIn post indicates plans to use AI for fact-checking.
Read at The Verge
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