"Matsushita currently serves as Essence's APAC chief executive officer. She will continue to oversee the region as she transitions to her new global role. Matsushita will oversee the growth of Essence's Global Client Services Practice, which includes collaborating on new business initiatives and ensuring the quality of the agency's work. She will join the agency's global leadership team, which includes global chief executive Christian Juhl, Global chief operating officer Steve Williams, global chief talent officer Jennifer Remling,"
""Kyoko's experience working across media, creative, and marketing will continue to be extremely critical as we work with our clients to solve increasingly complex marketing challenges," Juhl said in a statement. "Kyoko has demonstrated outstanding business and client leadership in her time at Essence. She is the perfect individual to take on this role and take our client services teams to the next stage.""
"Matsushita received the "CEO of the Year" Certificate of Excellence at Campaign Asia-Pacific's Women Leading Change Awards in 2018 for her success with growing Essence's business in the region. "Essence's client centricity is what has helped us develop such a compelling offering in the marketplace," Matsushita said in a release about the appointment. "Because our teams are deeply involved in the evolution of our product offering, we're able to adapt our services and processes to meet changes in our clients' needs more quickly.""
Matsushita will move from her role as Essence's APAC chief executive officer to lead the agency's Global Client Services Practice while continuing to oversee APAC. She will drive practice growth, collaborate on new business initiatives, and ensure the quality of the agency's work. She will join the global leadership team alongside Christian Juhl, Steve Williams, Jennifer Remling, Damian Blackden, and Rich Mooney. Matsushita has over 20 years' experience across business development, marketing, media, and operations in EMEA and APAC and led expansion into multiple APAC offices. She received the "CEO of the Year" Certificate of Excellence in 2018 and credits client centricity and deep team involvement for faster adaptation to client needs.
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