Amazon and Alphabet have seen minor declines this year, contrary to the S&P 500's modest growth. Nonetheless, analysts like Ivan Feinseth and Paul Chew forecast considerable price increases for both companies, projecting 44% and 45% upside, respectively. Amazon's diversified strengths across e-commerce, advertising, and cloud services underpin its growth potential, while Alphabet remains a dominant force in digital ads, albeit facing legal challenges. Both companies exhibit strong market shares, suggesting investor optimism despite present hurdles.
Amazon is a triple threat with strong positions in e-commerce, digital advertising, and cloud computing, and the company has consistently beat Wall Street's earnings estimates.
Alphabet is the market leader in digital advertising, and it's gaining market share in cloud services, but two antitrust lawsuits could force the company to break up.
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