The article outlines the early challenges faced by FRDM+ during its launch, compelled by a statewide shutdown and logistical issues due to the pandemic. Founder Mitchell adapted strategies to organize events, including relying on local crews and technology like group chats. Despite initial setbacks, the first pay-per-view (PPV) event achieved 75,000 concurrent viewers, overwhelming their website. As of now, FRDM+ has evolved into a robust streaming service, mirroring popular platforms with features like channels and browsing functionalities, and plans to enhance its connection with the YouTube audience for future events.
Florida implemented a statewide shutdown on the very day of our event," he said. Mitchell also struggled to get the right workers and equipment needed for the PPV.
Our initial bandwidth provider laughed at our viewership projections, and, of course, we surpassed them in the first week of pre-sales," Mill said. "They did apologize before asking for a much larger check.
Now, our focus is on seamlessly guiding the YouTube audience over to FRDM+ for premium live events," he added. "Live events are still the heart of FRDM+.
Today, bandwidth isn't a problem for FRDM+, and navigating the streaming service doesn't feel much different from something like Netflix.
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