"The proposal submitted to Healdsburg by The Ruse Treatment, LLC, explained that the facility will target an elite clientele comprised of affluent male and female professionals, offering a discreet, personalized recovery experience in a serene resort style estate. The non-12-step, holistic program will offer private suites and gourmet dining while integrating evidence-based therapies like CBT and EMDR cognitive behavioral therapy and Eye Movement Desensitization and Reprocessing with extensive one-on-one counseling and holistic practices such as yoga, meditation and acupuncture."
"The owners of The Ruse, a posh bed and breakfast in Healdsburg, tried repeatedly to turn it into a private recreation park and swim club, with pickleball, bocce, a vast putting green and outdoor pavilion with a bar area and lounge serving beer, wine and spirits. When a Healdsburg official nixed those plans in September 2022, noting they did not comply with zoning laws, the owners appealed to the Planning Commission. And lost, 6-0."
Owners previously attempted to convert The Ruse bed and breakfast into a private recreation park and swim club but were denied for zoning noncompliance and lost a 6-0 Planning Commission appeal. Owners now seek a conditional use permit for a 13-bed substance abuse treatment facility at 891 Grove St; city staff have recommended approval. The facility targets affluent male and female professionals, promising a discreet, resort-style recovery with private suites and gourmet dining. The program combines non-12-step holistic offerings with evidence-based therapies such as CBT and EMDR, one-on-one counseling, medically supervised detox, dual-diagnosis care, aftercare, and golf therapy.
Read at www.pressdemocrat.com
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