"An Orange County judge has banned all Kars4Kids ads, including the earworm of a jingle, from broadcasting in the state of California after finding that the charity violated false advertising and unfair competition state laws."
"In a case that dates back to 2021, Bruce Puterbaugh originally sued the charity's affiliated organization, Oorah Inc., when he discovered that the money from the car he donated ($250) was not going to underprivileged kids in California but rather to an Orthodox Jewish program in New York and New Jersey. Puterbaugh told the court that he donated the car because he had heard the famous Kars4Kids jingle "over and over," according to the certified court order published May 8."
"Kars4Kids Chief Operating Officer Esti Landau testified that the charity's "primary function" was to fund Oorah, which is dedicated to Jewish heritage summer camps in New York and New Jersey, per the court order. She also said that while 25% of the charity's revenue comes from California, there are no programs in the state that benefit from Kars4Kids beyond a backpack drive "characterized as a branding exercise.""
"Kids in need aren't even really the target of the organization's financial efforts. Instead, those go to 17- and 18-year-olds seeking gap-year trips to Israel and their families. Landau testified that $16.5 million even went to purchasing a building in"
A California judge barred Kars4Kids advertisements from broadcasting in the state after finding violations of false advertising and unfair competition laws. The ruling followed a case filed in 2021 involving a donor who believed his donated car would benefit underprivileged children in California. Court findings indicated that donated funds instead supported an Orthodox Jewish program in New York and New Jersey. Testimony described Kars4Kids as primarily funding Oorah, which runs Jewish heritage summer camps. Revenue from California was described as not supporting programs in California beyond a backpack drive characterized as branding. Additional testimony indicated funds were directed toward gap-year trips to Israel for 17- and 18-year-olds and their families, rather than children in need.
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