BarkBox, a popular subscription service for dog owners, is facing criticism for its new line of Pride-themed toys, which includes colorful designs like a cactus named Consuela. Despite the growing backlash, BarkBox has offered these themed collections for four years to celebrate Pride Month. Recent shifts in corporate attitudes towards LGBTQ+ pride, influenced by political actions, have prompted some companies to retract their support. BarkBox aims to engage its community with a Pride Walk Kit for new subscribers, amid a changing landscape for LGBTQ+ representation in corporate America.
BarkBox's Pride collection, releasing LGBTQ+ themed dog toys, has faced backlash amid a shifting corporate landscape that has seen reduced support for LGBTQ+ initiatives.
This year's BarkBox Pride collection has been featured since May; they’ve included a Pride Walk Kit with a rainbow bandana and collar for new subscribers.
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