Lush has terminated its collaboration with the Download Festival due to its controversial trans bathroom policy which restricts access based on biological sex. This decision followed backlash from artists and advocacy groups, with Lush prioritizing ethical considerations over profit. The Download Festival stands by its policy, reflecting a legal interpretation derived from a UK Supreme Court ruling. The event's stance has sparked further withdrawal from partners, suggesting a growing trend of accountability in corporate associations with events that have exclusionary policies.
Lush has said its collaboration is over because of the event organisers' policy regarding which toilet facilities trans people can use.
Strive responded on the platform by saying: 'Thank you Lush team for putting morals ahead of profits.'
The controversy followed the festival's organisers' decision to follow the UK Supreme Court's ruling that the legal definition of the protected characteristic of 'sex' in the 2010 Equality Act was based on biology.
Download's policy states that trans women (biological men) should not be permitted to use the women's facilities, and trans men (biological women) should not be permitted to use the men's.
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