"As legend has it, Beyond Medals were served with an official cease and desist letter from the International Olympic Committee after producing a run of apparel bastardising the 5-ring logo, and instead of scampering away, tail between their legs, they collaborated with snowboarding's finest to create a visual masterpiece with an opening scene that looks uncannily similar to fantasy's greatest trilogy- the Lord of the Rings."
"As always, the Beyond Medals crew deliver a heady mix of whammo riding, ball-shrinking bails, an aurally arousing soundtrack and behind-the-scenes footy that'll have you deep in your FOMO feels. Pow, piste, pipe, park and everything in between, Beyond Medals' Cease and Desist has done the unthinkable- it's their best movie yet. Get yourself sat down, stick your feet up, crack a tinny and settle in for 25 minutes of pure, unadulterated snow porn."
Beyond Medals received an official cease and desist letter from the International Olympic Committee after producing apparel that bastardised the five-ring logo. They responded by collaborating with top snowboarders to create a visual piece with an opening scene reminiscent of The Lord of the Rings. The release showcases whammo riding, ball-shrinking bails, an aurally arousing soundtrack and behind-the-scenes footage that amplifies FOMO. The production covers pow, piste, pipe, park and more, and runs approximately 25 minutes. Filming locations include Japan, the United States, Canada and Laax. Featured riders include Kevin Backstrom, Tor Lundstrom, Sebbe De Buck and others.
Read at Whitelines Snowboarding
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