"The memorable team matched their T-shirts to the bright colors of the coolers and tried to keep their pitch as light as the material used to make their one-of-a-kind product. The reason for their invention is simple: After working for other cooler brands, Kittle and Lee saw a market for a much simpler design that wasn't made to keep things cold for days on end, citing that most people don't need heavy-duty "bear-proof" coolers that tend to be more expensive."
"Instead, they opted to create a lighter, easier-to-manage model that would keep drinks and snacks cool for shorter periods, like a trip to the park, beach, pool, or day on the water. An added bonus with the FOAM Coolers is that they float and are entirely made of recyclable materials. The FOAM Coolers pitch aired as the last segment of the episode."
"The Sharks were impressed with the FOAM Cooler’s durability when the duo literally called out a steamroller, which flattened the FOAM Cooler but didn't do any damage. The same can't be said about the set, which took a hit when the heavy equipment backed up into it on the way out. When it came down to making a deal, Laurie Grenier said she'd be a customer but said it was "not the right investment" for her."
David Kittle and Chad Lee developed FOAM Coolers as lightweight, EVA-foam coolers aimed at short outings rather than multi-day, heavy-duty cooling. The coolers float and are made entirely of recyclable materials, targeting casual users who find traditional bear-proof coolers unnecessary and expensive. The founders pitched for $150,000 in exchange for 10% equity and demonstrated durability by flattening a cooler with a steamroller without damage. Sharks responded positively to the product's durability and design, with several expressing interest as customers. Kevin O'Leary made an offer of $150,000.
Read at Tasting Table
Unable to calculate read time
Collection
[
|
...
]