"Staff typographer, Spotify Bianca is a designer specialising in typography, type design, and type technology. Currently, she is a staff typographer working on Encore, Spotify's design system, where she drives innovation in typography in cross-platform product experiences. Before joining Spotify, Bianca led creative direction on brand typefaces and complex type systems for global companies like Amazon, BBC, FedEx, Indeed, and Google while at Dalton Maag."
"I did my communication design degree in Germany, with a focus on typography. Back then, it was just about text layout for print. I made this big newspaper as part of my dissertation, and I struggled with the type. I was trying to pick a font that would work for my project, and I reached out to foundries and was just like, 'can I use this in my dissertation'? Lots of foundries are cool about these sorts of requests. But the one that I really, really wanted, they came back and said, 'No, you really gotta pay a full licence'."
"I was just like, 'okay, I will pay the license, but can I modify some of the letters in order to make it suit my project even better?'. And they shut me down. That intrigued me. It made me want to understand how type is made. So I went to the UK after my dissertation, and I did my Master's in typeface design. The intention was always to go back to graphic design and just be that person who knows a little bit more about type design."
Bianca Berning is a specialist in typography, type design, and type technology currently working as a staff typographer on Encore, Spotify's design system. Her role focuses on driving typographic innovation across platforms and shaping product experiences. Earlier work included leading creative direction for brand typefaces and complex type systems for global companies while at Dalton Maag. Formal training began with a communication design degree in Germany, followed by a Master's in typeface design in the UK after an encounter with licensing constraints sparked a desire to understand how type is made. Work includes adapting type for varied cultural contexts.
Read at Creative Bloq
Unable to calculate read time
Collection
[
|
...
]