"As a quick recap, last month, as part of a new push to get more creators posting more content to the app, and especially long-form content, in order to keep people reading (and feed more info into its xAI database), X announced that the top-performing article for January would win a $1 million cash prize. Which is a big carrot, though even then, as I noted at the time, the challenge here would be writing for the X audience,"
"The winner was an article on alleged government spending corruption via contracts with Deloitte, written by an X user with a history of posting racist commentary The runner-up looks at Trump's tariff strategy, and how he's using volatility as a level to acquire Greenland (X awarded the creator $250k) X gave special mention to a self-help article which looks at how to enhance your focus (X awarded the creator $250k)"
X launched a $1 million prize to incentivize long-form posts and to feed content into its xAI database. The top prize went to a piece alleging government spending corruption via Deloitte contracts, and the runner-up examined Trump's tariff strategy and interest in Greenland. A self-help entry on enhancing focus received special mention. Four additional creators received $100k each for pieces on welfare fraud in Minnesota, the strategic value of acquiring Greenland, how the West ended slavery, and extreme U.S. weather patterns. The selections skew toward Elon Musk's favored topics and right-leaning viewpoints, reinforcing existing audience alignment.
Read at www.socialmediatoday.com
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