
""Look, Rockstar Games is the locus of information about, you know, where the titles go content and marketing, and generally, we have a pretty light touch when we talk about the label's creative activities,""
""At the same time, I have every reason to believe we'll continue to support There's a great community that loves it, that stays engaged. And again in this quarter, Rockstar has shown that when you deliver great additional content, despite how long [ ] has been at market, people show up.""
""As an example, we launched NBA 2K Online in China, I think originally in 2012, if I'm not mistaken," Zelnick told the outlet last year. "And then we launched NBA 2K Online 2 in China in 2017. If I'm not mistaken. We did not sunset Online 1. They both are still in the market, and they serve consumers, and they're alive, and we have this massive audience. So we've shown a willingness to support legacy titles when a community wants to be engaged with them.""
Take-Two plans continued support for GTA Online with ongoing updates into 2027 following the release of Grand Theft Auto 6 and its multiplayer mode. GTA Online launched in October 2013 on Xbox 360 and PS3 and has received hundreds of updates, expansions, and ports across consoles. The title remains highly popular and a substantial revenue source for Take-Two. Rockstar Games directs content and marketing while Take-Two exercises a light operational touch. Take-Two has a track record of keeping legacy online titles active when communities remain engaged, as demonstrated by NBA 2K Online and NBA 2K Online 2 in China.
Read at Kotaku
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