Xbox has decided to keep The Outer Worlds 2 priced at $69.99, reversing an earlier plan to price it at $80. This shift comes amid concerns about current market conditions and is seen as a positive outcome for players. The decision highlights the challenges Xbox faces in navigating pricing strategies, especially following Nintendo's $80 pricing of Mario Kart World, which was deemed successful due to high demand and the game's expansive development scope. The situation underscores Xbox's struggle to present a consistent, consumer-friendly message.
Charging players $80 for a game runs an incredible risk in today's economy.
We're focused on bringing players incredible worlds to explore, and will keep our full-priced holiday releases, including The Outer Worlds 2, at $69.99.
The decision reversal is ultimately a win for Xbox players looking forward to Obsidian's next role-playing game.
Not every game can assume the new $80 price tag of Mario Kart World and expect it to go over well with consumers.
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