Snapchat has launched a new app for the Apple Watch, enhancing connectivity by allowing users to preview messages and reply with options like Dictation and Scribble. This app requires watchOS 9.0 and aims to extend Snapchat's availability across devices. However, users cannot send messages directly from the app. Additionally, Snapchat has expanded its Lens Studio app to iPhone and the web, enabling broader creative potential for users to develop unique AR lenses, previously limited to desktop usage. This move is part of Snapchat's strategy to engage its 900 million users across various platforms.
Snapchat's new Apple Watch app enhances connectivity, allowing message previews and responses through Dictation and Scribble, though it lacks full messaging capabilities.
The introduction of Lens Studio on iOS and web empowers users to create unique augmented reality Lenses using AI, expanding accessibility beyond desktop tools.
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