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fromSocial Media Today
1 day ago

Reddit Expands Beta Testing of Reminder Ads

As you can see in these examples, Reddit's Reminder Ads come with a "Remind Me" CTA button, which, when tapped, will opt that user into a push notification for your launch/event/announcement on the day of the event.
Marketing tech
E-Commerce
fromAdExchanger
7 months ago

When Did Ad Tech Get So Obsessed With Outcomes, Anyway? | AdExchanger

Outcomes-based advertising is a crucial trend in CTV, emphasizing metrics linked to business success.
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