#brand-turnaround

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Fashion & style
fromFast Company
2 weeks ago

Wait! Is Gap cool again? Its collab mastermind reveals his strategy behind the brand's big comeback

Gap regained cultural relevance through leadership changes, nostalgic product launches, and an aggressive strategy of diverse fashion collaborations.
Bicycling
fromBikerumor
3 months ago

Mojo Dojo Casa Bianchi: Iconic Brand Teases New Road, Gravel, Tri, eBikes, Cafe & more!

Bianchi has unveiled new aluminum and carbon bikes while unveiling ambitious plans to reclaim its spot among top bike manufacturers.
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