#climate-messaging

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#greenwashing
fromEco-Business
4 days ago
Marketing

Oil majors shifting from greenwashing to fossil fuel advocacy, advertising study finds

Oil companies tailor marketing campaigns regionally, emphasizing family values and affordability in Asia while adopting climate leadership narratives in Western markets under regulatory pressure.
fromEco-Business
4 days ago
Marketing

Oil majors shifting from greenwashing to fossil fuel advocacy, advertising study finds

Oil companies tailor marketing campaigns regionally, emphasizing family values and affordability in Asia while adopting climate leadership narratives in Western markets under regulatory pressure.
Environment
fromPsychology Today
1 month ago

What Americans Get Wrong About Climate Action

Avoiding one transatlantic flight reduces more emissions than a year of perfect recycling; lifestyle-only messaging misleads and undermines systemic climate action.
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