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Artificial intelligence
fromMarTech
3 days ago

Why genAI search is as bad for shoppers as it is for marketers | MarTech

GenAI search collapses marketplace options into a single opaque "best" choice, hiding alternatives and misleading buyers while sidelining sellers.
Marketing
fromPhys
1 month ago

How Instagram influencers are guiding our travel plans

Travel social media influencers' informativeness and persuasiveness significantly influence travelers' destination choice across pre-purchase, purchase, and post-purchase stages.
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