Amazon ditches Rufus chatbot, launches Alexa shopping agent in AI strategy pivot
Amazon is discontinuing Rufus as a standalone chatbot and centering its AI shopping strategy on Alexa for Shopping, which uses shopping history to answer queries and take actions.
Amazon integrates Alexa Plus into shopping, replacing Rufus with an AI assistant that answers queries, compares items, sets alerts, reorders, and can auto-purchase or shop elsewhere.
Amazon ditches Rufus chatbot, launches Alexa shopping agent in AI strategy pivot
Amazon is discontinuing Rufus as a standalone chatbot and centering its AI shopping strategy on Alexa for Shopping, which uses shopping history to answer queries and take actions.
Amazon integrates Alexa Plus into shopping, replacing Rufus with an AI assistant that answers queries, compares items, sets alerts, reorders, and can auto-purchase or shop elsewhere.
Walmart teams with Alphabet for AI-assisted shopping on Gemini | Fortune
Walmart is integrating shopping into Google's Gemini AI so customers can discover and buy Walmart and Sam's Club items directly on Gemini, with Walmart fulfilling orders.
Former Amazon execs raise $15M for agentic commerce startup that uses AI to generate custom storefronts
Spangle AI instantly generates context-aware, intent-driven personalized storefronts using generative AI, boosting conversions for retailers without relying on historical user identity.
Criteo Lays Out Its AI Ambitions And How It Might Make Money From LLMs | AdExchanger
Criteo is piloting an MCP-based LLM integration to feed its product recommendations into shopping prompts while commercialization and launch plans remain uncertain.