#marketing-evolution

[ follow ]
Marketing tech
fromExchangewire
2 days ago

Seedtag Unveils Neuro-Contextual Advertising, Entering a New Era of Contextual Targeting

Seedtag has launched neuro-contextual advertising, integrating AI and neuroscience to improve marketing effectiveness.
This approach enhances traditional targeting by understanding deeper human signals like emotion and intent.
Marketing tech
fromDigiday
1 week ago

The Rundown: What Droga's move at Accenture Song means for a creative group in flux

Accenture Song transitions leadership to Ndidi Oteh as David Droga steps up to a vice chair role, signaling a shift from creative to CRM focus.
fromForbes
1 month ago

Riding The Wave: The Challenge Of Marketing In The Evolving Web3 Space

Web3 marketing now thrives on mainstream platforms like TikTok and Instagram, highlighting its substantial growth and acceptance in a short time.
Cryptocurrency
Marketing tech
fromThe Drum
2 months ago

Brands need speed & ideas from agencies, says ex Cisco, Microsoft, Adobe & IBM marketer

Agencies must evolve into strategic partners and 'ideas factories' due to shifting marketing dynamics.
[ Load more ]