#sensory-branding

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Cocktails
fromFast Company
3 days ago

Sprite's brand refresh is juicy, crispy, and ready to drink

Sprite launches a comprehensive brand refresh including new logo, packaging, signature sound, and 'It's That Fresh' campaign to reconnect with younger consumers across music, food, and sports.
fromdesignboom | architecture & design magazine
2 months ago

organic marble tables and vibrant hues complete madrid store by lucas y hernandez-gil

Conceived as a small contemporary temple dedicated to body care, the project by Kresta Design by Lucas and Hernández-Gil frames wellness as a civilizing gesture: beautifying, protecting, and ritualizing everyday practices. The space subtly nods to the classical world, with a soft vertical light and a dense, calm ambience evoking the serenity of Roman thermal baths, interpreted through a modern lens. Metal and wooden niches introduce an almost liturgical rhythm, their measured repetition recalling the minimalist discipline of Donald Judd.
Design
Food & drink
fromFood & Beverage Magazine
5 months ago

illy Launches Immersive Pop-Up at Hudson Yards to Celebrate the Craft and Culture Behind Its Coffee - Food & Beverage Magazine

illy's week-long illy Cube pop-up at Hudson Yards delivers a multisensory, educational coffee experience that showcases quality through aroma education and interactive storytelling.
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