The increase is being largely driven by the Gen Z population, as basketball is now the 6th most popular sport among the 18-24 year old demographic. Despite there being major continental competitions across Europe like the EuroLeague and EuroCup, basketball is a sleeping giant that is awakening in the UK. This movement is likely to cause a massive shift in the sport's associated betting markets as well, but the big question of whether basketball can break into the mainstream remains.
Around this time last year, I was listening to The Athletic's daily NBA podcast. One host recapped the week in professional basketball, ending with the news that player Terry Rozier was under federal investigation as part of a sports betting scandal. "Brutal," his co-host responded. "From that, um, let's go to our, uh, BetMGM line of the week, brought to you by BetMGM."
At leading prediction market Kalshi, more than $47 million has been staked this season on what are known as NFL announcer mention markets, where users trade on the probability of what the play-by-play broadcaster or color analyst will -- or will not -- say during games. Since September, the average amount risked on NFL announcer mention markets has grown more than seven times, from less than half a million per game at the start of the season to $3.55 million on the AFC and NFC championship games
But while the public gets caught up in the storylines, smart money is focused on the value. By activating the latest DraftKings promo code, new users can exploit this high-profile matchup with a massive leverage play: place a wager of just $5 on this East-West clash, and if your read is correct and the bet wins, you secure $300 in bonus bets.
In the months after a 2018 Supreme Court decision opened the door for states to legalize sports betting within their borders, giddy lawmakers across the country couldn't move quickly enough. No one wanted to miss out on the billions of dollars in tax revenue that the high court had suddenly placed within their reach-or, worse yet, to watch that easy money go to neighboring states whose leaders had the presence of mind to move first.
Common Sense Media's new report, "Betting on Boys: Understanding Gambling Among Adolescent Boys," finds teen boys are largely exposed to gambling through sports betting and video games "in loot boxes, skin cases, and other reward systems that blur the line between playing and paying." More than a third of the boys surveyed, ages 11-17, admitted to gambling in the past year, with that number rising to nearly half of the 17-year-olds. Additionally, 60% reported seeing ads for gambling on YouTube and social media.
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No longer is gambling confined to Las Vegas casinos. A 2018 landmark ruling by the Supreme Court allowed states to legalize sports betting, opening the doors to new types of online gambling and games of chance. 'Young boys are largely being pulled into this universe online by algorithmically sent messages,' said Steyer of online games that include chances to open loot boxes and 'win' a prize. 'It seems so innocent, but in fact, it's no different than going into a casino and putting down five or $20 on a hand of blackjack.'
Fanatics Betting and Gaming has announced that it will continue to operate mobile sportsbooks in Illinois with a market-access partnership with PENN Entertainment through Argosy Casino Alton. Following the suspension of its previous partner, Hawthorne Race Course, the betting giant has sought to keep its foothold in the state. Betting regulations in the Land of Lincoln require any licensed online sportsbook to be hand in hand with a land-based casino or racetrack that also holds the required license to operate.
Users will be able to combine multiple selections from the same event into one bet, rather than using pre-set accumulators. That allows for more flexibility and choice when it comes to outcomes, including both race winners and more precise selections about performance. They can also be combined with other sports, meaning you can bet on multiple events in one go.
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Lazio and US Lecce - both coming off lossees - will play on Saturday in Serie A. Lazio fell to Como 1907 last time out, 3-0, and US Lecce was beaten by AC Milan 1-0. Below, you can find our prediction for this contest. Lazio vs. US Lecce Prediction & Odds Lazio Moneyline: +104 US Lecce Moneyline: +315 Draw Moneyline: +199 Predicted Score: Lazio 2, US Lecce 1
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