#travel-discovery

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#weathercom-integration #destination-marketing #travel-booking #contextual-advertising
Marketing tech
fromSkift
1 week ago

The Weather Company's New Ad Play Aims to Sell Experiences and Hotel Bookings

Weather.com integrates travel discovery through destination videos and booking options triggered by out-of-town weather searches, reaching 400 million monthly users.
Marketing
fromSkift
3 months ago

How Ibis Is Betting on Social-First Storytelling With a Creator-Led Miniseries

Ibis uses a social-first miniseries to position hotels as reliable reset points for Gen Z and Millennial travelers through entertainment-led, mobile-first storytelling.
fromFast Company
4 months ago

Meet Google Maps's new intelligent planning companion

The next time you've got a driving adventure ahead of you, today's Cool Tools discovery is exactly the new virtual companion you need. It's a truly cool app I encountered recently that enhances your standard navigation setup and offers some really smart extras that'll make whatever trip you're taking infinitely more interesting-and enjoyable.
Travel
Travel
fromBusiness Insider
5 months ago

Every year, I drive across the country to live with my mother-in-law for a few months. It's become my favorite tradition.

Annual cross-country drives from Los Angeles to the Detroit suburbs prioritize scenic exploration, unplanned discoveries, and extended family time while leveraging remote work flexibility.
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