Glance, in collaboration with Samsung, is enhancing its advertising strategy by introducing an AI shopping experience on Samsung phones. This new feature involves users taking a selfie and providing body type details for personalized fashion ads generated using AI technologies. While the service remains optional, it represents a shift toward more interactive ad experiences, merging personal data with marketing strategies. Previously, Glance offered a standard lock screen experience filled with images and news, and now it integrates a layer of AI that raises privacy concerns about data usage.
On an average day, you might unlock or look at your phone dozens of times, which makes the lock screen a hot property for advertising.
The new Glance AI feature has all that, but it adds an unsettling face-stealing layer to the experience.
Should you choose to wade into the murky waters of AI shopping, Glance will have you take a selfie and provide some basic body type details.
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