"ROOM FOR DREAMS transforms the iconic Aldo Rossi-designed ME Milan Il Duca hotel into an immersive laboratory for creative hope, exploring dreams as tools for transformation."
"The project features a curated selection of designers and brand collaborators, creating a multi-layered sensory exploration of dreams, shaping an immersive cultural platform."
"The cinema space, designed in collaboration with PAF Atelier, guides visitors through shifting dream states, materializing the elusive mechanisms of dreaming through abstract forms."
During Milan Design Week 2026, the ME Milan Il Duca hotel will host ROOM FOR DREAMS, an immersive project that transforms the space into a creative laboratory. This initiative includes large-scale installations, a cinema, live talks, and workshops, focusing on dreams as instruments for architectural and social transformation. Collaborating with various designers and brands, the project offers a sensory exploration of dreams, featuring a cinema designed to guide visitors through layers of the unconscious, ultimately proposing a utopian reinterpretation of reality.
Read at designboom | architecture & design magazine
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