Jaguar's Radical New EV Finally Has A Name, And It's Not What We Expected

"Jaguar finally has a name for the production version of its all-new, supposedly game-changing electric four-door grand tourer. And while the British marque only describes its next-generation EVs in superlatives, the name chosen for the road-going version people will actually be able to buy is a little underwhelming. It's called the Jaguar Type 01. That's one up from the concept's Type 00 designation, which is logical, but it's the type of name that even Jaguar thought needed explaining."

"“We have reimagined Jaguar for a new era, with inspiration from what has gone before,” said Rawdon Glover, the automaker's managing director. “Our engineers have achieved this with a vehicle that looks and drives like no other electric car, yet reflects a unique provenance. The Type 01 name is part of that story for me, the zero also signifies a complete brand reset, and the '1', our first car for a new chapter, a 'one of a kind!'”"

"Jaguar has a long history of using the Type naming in its cars, harking back to the Le Mans-winning C-Type of 1951. More recently, the F-Type carried the same core, and the car that put Jaguar on the map the legendary E-Type followed the same direction. Whether you like the name or not, there's no denying that the British brand poured everything into this car."

"It stopped manufacturing all of its previous models and focused solely on this four-door super-GT. It also provoked countless comments with its unconventional rebranding campaign, but when it comes to engineering, the company seems to have nailed it. After early prototype drives, the Type 01 was described by car journalists as being sure-footed, composed, and most importantly feeling like a Jaguar. With a tri-motor powertrain capable of deliverin"

Jaguar has named its production version of an all-new electric four-door grand tourer Type 01, following the concept designation Type 00. The naming is intended to signal a complete brand reset, with “0” representing a reset and “1” representing the first car of a new chapter. Jaguar links the Type naming to its history, referencing earlier models such as the C-Type, F-Type, and E-Type. The company has focused manufacturing efforts solely on this four-door super-GT and used an unconventional rebranding campaign. Early prototype drives were described as sure-footed, composed, and feeling like a Jaguar, supported by a tri-motor powertrain.

Read at insideevs.com