Apple is currently entangled in multiple challenges, including looming tariffs on iPhones not manufactured in the U.S., lagging performance in the AI landscape, and ongoing legal battles with Epic Games over Fortnite. President Trump has threatened a 25% tariff on any iPhones not made domestically, adding pressure on CEO Tim Cook to comply with U.S. manufacturing demands. Criticism is also mounting about Apple's inadequate efforts to incorporate generative AI into its products, as competition increases in this area. All these factors point to a potential decline in Apple's previously unassailable market position.
Apple is facing criticism for its flailing efforts to integrate generative artificial intelligence into its products, amid growing competition in the AI sector.
The president threatened a 25% tariff on iPhones not made in the US, putting pressure on Apple to localize manufacturing against political tensions.
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