"YouTuber Mark Fischbach, better known as Markiplier, is the man behind Iron Lung, which raked in $18.19 million at the box office last weekend, more than six times the film's reported $3 million budget. The film ran laps around big studios at the box office, earning more than double the $7 million Amazon brought in with the Melania movie and coming in a close second to Disney's Sam Raimi-directed horror-thriller "Send Help," which earned $19.1 million domestically."
"As he has described publicly, after a rough patch in his final year in college-a breakup with a girlfriend, a tumor in his adrenal gland, being kicked out by his mom, and getting fired-Fischbach set up his YouTube channel as a sort of coping mechanism. He adopted the username Markiplier under which he posted energizing "Let's Play" videos, testing out survival-horror video games."
Amazon MGM Studios reportedly spent $35 million marketing Melania: Twenty Days to History, with $20 million spent on U.S. marketing alone. Iron Lung, a self-financed indie horror film by YouTuber Mark Fischbach (Markiplier), earned $18.19 million domestically on a reported $3 million budget. Iron Lung outgrossed the Melania movie's roughly $7 million and finished just behind Disney's Send Help, which earned $19.1 million. Fischbach began posting "Let's Play" videos in 2012 after personal setbacks and grew an audience to about 38 million subscribers. Iron Lung features a convict in a claustrophobic submarine traveling through an ocean of fake blood.
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