"Her not-quite-a-movie Taylor Swift: The Official Release Party of a Showgirl is on track to make $30 to $35 million at the domestic box office this weekend, and another $8 to $10 million worldwide, per Deadline. That would put its high-end estimate around $45 million, and we'd never bet against Swift, so don't be surprised if it hits that target."
"The "Release Party," which celebrates her new album, The Life of a Showgirl, out October 3, will include the premiere of her music video for "The Fate of Ophelia" along with "never before seen behind-the-scenes footage of how we made it, cut by cut explanations of what inspired this music, and the brand new lyric videos from my new album The Life of a Showgirl.""
"The release party is also predicted to hit number one at the box office this weekend, according to Deadline, beating out the first weekend of the Dwayne "the Rock" Johnson-starring The Smashing Machine and the second weekend of Paul Thomas Anderson's One Battle After Another. The Eras Tour concert film opened to $93 million domestically, per Box Office Mojo. This "release party" will be lower than that, but it is also 89 minutes of extras, announced just two weeks ago."
The Release Party for The Life of a Showgirl is projected to gross $30–35 million domestically and $8–10 million internationally, with a high-end total near $45 million. The event will premiere the music video for "The Fate of Ophelia" and feature unseen behind-the-scenes footage, cut-by-cut explanations of inspirations, and new lyric videos from the October 3 album. The Release Party is predicted to top the box office this weekend, outpacing new and holdover films. The runtime is 89 minutes of extras, and the rollout was announced two weeks prior to the opening.
Read at Vulture
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