
"The homescreen of the Reels-focused app will show personalized, horizontal collections of videos to browse through. Click into a thumbnail and you'll see the full portrait video, a caption on one side, and stats such as likes and shares on the other. Like with Reels on your phone, the next video swipes up from the bottom of the screen."
"From the TV app, you can also use search to "find your favorite creators, browse profiles centered on Reels, and explore anything you are interested in," Instagram says in a blog post. In the TV app, you can log in to up to five accounts "so everyone in your home can enjoy a personalized way to watch Reels." Down the line, Instagram may add features to the app like using a phone as a remote and "a more intuitive way to channel surf.""
"The app is launching first in the US, and it will support "most Fire TV Stick devices and Fire TV Series 2 and Omni TVs," according to Pai. As Instagram learns from the test, "we will expand to more devices and countries," per the blog post."
Meta is testing an Instagram app for TVs that focuses on Reels and launches as a pilot on Amazon Fire TV devices in the US. The homescreen shows personalized, horizontal collections of videos that users can browse; selecting a thumbnail opens the full portrait video with a caption on one side and stats on the other, and the next video swipes up from the bottom. Rows of Channels group Reels by topic, theme, or trends and offer both trending and personalized content. The TV app supports search, profiles centered on Reels, and login for up to five accounts. Initial device support covers most Fire TV Stick devices, Fire TV Series 2, and Omni TVs, with expansion planned and potential future features like phone-as-remote and improved channel surfing.
Read at The Verge
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