Airbnb has appointed Rebecca Van Dyck as Chief Marketing Officer to lead their expansion into new travel services and experiences beyond vacation rentals. With an impressive background in marketing, including positions at Meta and Apple, Van Dyck will direct marketing strategies and support product development. Hiroki Asai transitions to Chief Experience Officer, focusing on guest and host experiences. This leadership change comes as Airbnb enhances its platform with features like Airbnb Experiences and Airbnb Services, aiming to compete with traditional hotel amenities and redefine travel standards.
"As we launch two new businesses, we need people around the world to understand this shift, and Becca brings exactly the kind of leadership we need for this moment."
"Airbnb is now more than a place to stay; we're in the midst of a major transformation as a company."
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