"Much of the time we spend on social media is often described as mindless. Users reach for their phones and find themselves scrolling out of habit rather than doing so through a deliberate, conscious decision. We are triggered by boredom or by a notification and trip into our endless feeds quite on accident, all in accordance to the Hook Model, as described by Nir Eyal, of building a habit-forming product. Trigger (notification) Action (check Instagram) Variable Reward (see posts, likes, messages) Investment (I'll check again later)"
"Is there room for being mindful in this equation? In the midst of ubiquitous technology, is there a way that we can engage with these interfaces through a lens of mindfulness? How might we design a mindful scrolling experience?"
Much social media use is habitual and often described as mindless. Users reach for phones and scroll out of habit rather than through deliberate, conscious decisions. Boredom or notifications act as triggers that lead users into endless feeds, following the Hook Model: Trigger, Action, Variable Reward, Investment. The Hook Model shows how products become habit-forming through cycles of notification, checking, variable rewards, and anticipated reinvestment. Questions arise about whether mindfulness can be applied to this model and whether interfaces can be designed to support mindful scrolling. The question of what mindfulness actually entails remains open.
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