"For users hoping to promote or boost an abortion-related post on Meta platforms, the Community Standards are just step one. While the Community Standards apply to all posts, paid posts and advertisements must also comply with Meta's Advertising Standards . It's easy to understand why Meta places extra requirements on paid content. In fact, their "advertising policy principles" outline several important and laudable goals, including promoting transparency and protecting users from scams, fraud, and unsafe and discriminatory practices."
"What’s Allowed Under the Drugs and Pharmaceuticals Policy? When EFF asked Meta about potential ad policy violations, the company first pointed to its Drugs and Pharmaceuticals policy. In the abortion care context, this policy applies to paid content specifically about medication abortion and use of abortion pills. Ads promoting these and other prescription drugs are permitted, but there are additional requirements:"
Meta's Advertising Standards impose additional requirements beyond Community Standards for paid abortion-related content, with particular focus on medication abortion and abortion pills. The advertising policy principles emphasize transparency and consumer protection, including guarding against scams, fraud, unsafe practices, and discrimination. The Drugs and Pharmaceuticals policy governs paid content about medication abortion and allows promotion of prescription drugs only under additional requirements intended to reduce consumer risk. Although the ad policies should not categorically block promotion of abortion-related posts, the extra hurdles and current implementation create practical barriers that inhibit boosting such content.
Read at Electronic Frontier Foundation
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