Life Time, an 'athletic country club', has signed a 15-year lease for a location at Santana Row, San Jose. This will be its second Bay Area location, featuring fitness studios, yoga, pilates, and a cafe among various amenities. The company's concept is likened to a country club without golf, emphasizing a community-focused approach to fitness. The move reflects Life Time's strategic expansion goals, hoping to tap into the vibrant lifestyle offered by Santana Row, known for its mix of retail and entertainment options.
"Santana Row is a great location. It's hard to do better than Santana Row in terms of iconic properties."
"This is a market where we've wanted to be for many years."
"Members are calling us a country club without the golf."
"We will have great fitness areas, fitness studios, personal training sites, yoga, pilates, cafe, work lounges, a sauna, and hot tubs."
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