"Together, they created HB Protein Smoothies -a proprietary formula packed with 35 to 50 grams of protein and just 250 to 400 calories. Now they're taking on the giants. Their first franchisee, John Oswald-a former investment banker with experience spanning Wolfgang Puck, P.F. Chang's, and Panera Bread-has committed to opening five locations in South Florida."
"The Scottsdale entrepreneur walked into a smoothie shop one day and walked out with a vision: a high-protein smoothie concept that made nutrition a seamless part of everyday life. He brought his son Ethan in on the idea early, planting the seed when Ethan was just 16."
"The brand recently signed four multi-unit deals in two months, including its first international market in British Columbia, Canada. HB partnered with Fransmart, the franchise development firm behind Five Guys and QDOBA, to fuel national expansion."
Daniel Boone, after more than 20 years in furniture, created HB Protein Smoothies with a focus on making nutrition part of everyday life. He developed a proprietary smoothie formula with 35 to 50 grams of protein and 250 to 400 calories, involving his son Ethan early in the process. The brand is pursuing franchise growth, with its first franchisee John Oswald committing to five locations in South Florida. HB has signed four multi-unit deals in two months and entered its first international market in British Columbia, Canada. Fransmart, a franchise development firm behind Five Guys and QDOBA, is supporting national expansion.
Read at Entrepreneur
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