Nintendo's move to ban screenshotting and video capturing of promotional material in the Nintendo Today app reflects its stringent control over advertising. While the app serves as a channel for users to receive updates on Nintendo games, it raises issues of user engagement. Users can still take screenshots of text stories, but video content is blocked, appearing only as a black screen. This control reflects a broader trend in the gaming media, where marketing material is commodified, leading to competition among outlets to secure exclusive promotional content, which ultimately distorts the nature of advertising.
Nintendo Today has taken an odd turn by preventing users from screenshotting or recording its advertising content, highlighting their stringent control over promotional material.
While the Nintendo Today app provides updates on games, its advertising nature raises concerns as users cannot share or capture video clips from it.
Despite being an ad platform, the games media commodifies promotional materials, creating exclusivity wars while forgetting these are fundamentally just advertisements.
The ongoing restrictions on sharing promotional content are remorselessly emphasized, as Nintendo now limits user engagement with its marketing through black screens on captured content.
Collection
[
|
...
]