#ad-targeting

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Marketing tech
fromDigiday
2 days ago

How AI-backed neuro-contextual technology is improving ad targeting

Neuro-contextual ad targeting utilizes AI to deeply understand consumer behavior, surpassing traditional methods.
The shift to neuro-contextual targeting improves ad relevance by focusing on audience emotions and intentions.
Marketing tech
fromDigiday
2 days ago

How AI-backed neuro-contextual technology is improving ad targeting

Neuro-contextual ad targeting utilizes AI to deeply understand consumer behavior, surpassing traditional methods.
The shift to neuro-contextual targeting improves ad relevance by focusing on audience emotions and intentions.
more#marketing
Privacy technologies
fromZDNET
2 months ago

Is your phone eavesdropping on you? Try NordVPN's simple test to find out

Your phone and smart devices may be listening to your conversations, confirming this is possible through a simple test.
fromAdExchanger
10 months ago

Blockgraph Wants To Improve Pharma TV Advertising Without Being Creepy | AdExchanger

A web of national and state laws limit pharma brands' access to patient data, leading to issues in targeting. Blockgraph aims to improve TV ad measurement for pharma while complying with regulations and consumer comfort.
Marketing tech
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